digital transformation

5 Ways Dirty Data Derails Digital Transformation

Submitted by graham on Thu, 01/31/2019 - 16:16

There is broad awareness among CxOs that business transformation facilitated by digital transformation is essential for long term success. However, at the outset of a digital transformation programme it is too easy for the focus to be on how to optimise customer experience and the tools, technologies and processes that can deliver against that vision.

It is not always apparent that the condition of a company's data is a significant determinant of the success of the transformation programme.